We’re thrilled to announce the launch of our brand new podcast series, Event Inspiration. In each episode, we will share with you the latest event trends, expert interviews, and thought-provoking discussions. We will also share stories, insights, and provide practical advice. Whether you’re an event strategist, marketer, or creative producer, you’ll find inspiration and practical takeaways designed to elevate your work.

Episode 1: Exploring the Science and Strategy of Emotional Storytelling in B2B Events

<link to podcast TBC>

How can storytelling transform engagement, memory, and long-term impact at an event? In our first episode, we unpack the psychology and strategy behind emotional storytelling by exploring what really happens when it works, and why it’s a game changer for B2B events. You will also learn about practical frameworks and quick hacks that you can use to make your next event more meaningful, memorable and help to inspire your audiences. 

Guests:

Helen Packham – TEDx speaker coach, expert in leadership and storytelling 

Toby Moore – TEDx Brighton organiser, specialist in event formats and audience engagement 

Roger Price – Managing Director, TTA, background in sales, video and event storytelling